
Beef tallow is having a moment—and Coast Packing Company is turning that momentum into an annual celebration. On July 13, 2026 (National Beef Tallow Day), the Vernon, California-based supplier kicked off its 9th Annual #BeefTallowFrenchFries Contest, a social-first campaign that runs through Friday, July 31, and rewards nothing more complicated than one great photo of crispy, golden fries fried the natural way.











